One of the major challenges sacred music publishers face today is getting their music promoted. There are many avenues for marketing. However, there are two that remain on top – the choral subscription programs that are sent to customers and choral reading sessions.
“After dismissing the crowds, He went up to the mountain by Himself to pray.” (Matthew 14:23) Remember the airline ad that asked the question, “Wanna get away?” If you’re like me, there have been many days when the stresses and routine of ministry would have led me to a resounding “Yes!” to that question. It’s interesting […]
Recently, as I was teaching at Music in the Mountains (our summer choral conference in Gatlinburg, TN), a less than flattering picture was taken of me right as I was illustrating a point. And it seems that the distribution of this photo became inevitable. It was just too special not to share. Yeah, right. For […]
This past Sunday, Denise (my wife) and I got up early, drove to the airport, flew to Nashville, met Emily (the Lillenas Brand Manager), and we all drove to Gatlinburg, TN (and along the way, made a pit stop at the Knoxville airport so we could trade rental cars since our A/C wasn’t working). We […]
There is… Nothing like a walk with a grandchild. Nothing like trying to answer questions that would make Aristotle break out in a cold sweat. Nothing like hearing what is going on in his young mind. He has not lived long enough to be a cynic. He finds no danger in truth. He is loyal […]
Who knows if anyone actually said it, but this old colloquial phrase could be said of this week and Music in the Mountains! Lillenas, PraiseGathering, and LifeWayWorship come together for a unique conference that features great new music, awesome choirs, special guests, inspirational worship, and more! This year we have a full conference and the […]